News

In July, Russia implemented new regulations on alcohol marketing, and is planning to expand to a complete ban from January 1 2013.

Vaida Liutkute from the Lithuanian Eurocare member Lithuanian National Tobacco and Alcohol Control Coalition reports on the developments and political landscape after last year's discussion of introducing a marketing ban on alcoholic beverages.

The Danish football club, FC København (FCK), is being accused of marketing Carlsberg to Danish schools as part of their 2012 school tour.

Sport is not an arena for alcohol promotion

European research institutes plea for a ban on sport sponsorship by the alcohol industry. Results from the project Alcohol Marketing Monitoring in Europe (AMMIE) stress the need to implement a ban on sport sponsorship of alcohol brands in Europe.

“Finland stands out as an important example for the other EU Member States” says Mariann Skar, Secretary General in European Alcohol Policy Alliance (Eurocare)

Policy makers must not rely on self-regulation, but rather follow up through more statutory measures to protect the consumers.

The final report from the Alcohol Marketing Monitoring in Europe (AMMIE) project is released today. The conclusion brings important input to the discussion on self-regulation and alcohol marketing, and the research shows that the functioning of the so called self regulation of alcohol marketing does not protect young people against the exposure of alcohol commercials.

New research published in Pediatrics gives us new knowledge and important insight on the link between alcohol exposure in movies and alcohol use in Europe

The Finnish Minister of Health and Social Services, Maria Guzenina-Richardson, has put forward plans to restrict alcohol marketing.

Source: Alcohol Policy Youth Network
APYN in April 2011 initiated a study on the Impact of Marketing, Price and Availability of Alcohol on Young People’s Consumption levels.

“Biggest shame to Lithuania”, says the Lithuanian National Tobacco and Alcohol Control Coalition